This Trivia Experience template helps engage users through a series of knowledge-based questions and rewards them with personalized results based on their score.

This template includes:

Before configuring scoring or results, we recommend first applying your brand styling and updating the experience content.

The first step is to replace the template branding with your own. Review the Style Guide Overview and Design Specifications for instructions.

Review and update:

No problem. You can still apply your branding directly within the experience.

Applying your style guide first makes it easier to visualize the final experience as you customize questions, responses, and outcomes.

The introduction screen should clearly communicate what users are about to experience.

A strong introduction should answer:

Examples:

Review and update:

Best Practice: Create excitement and encourage participation by highlighting the challenge or reward.

This template includes four sample trivia questions.

Review and update:

As you create your questions, ensure there is one clearly defined correct answer for each question.

Best Practices:

Trivia Experiences can use Overlay Responses to provide immediate feedback after each answer submission.

Overlay Responses help create a more engaging and interactive experience by letting users know whether their answer was correct or incorrect before moving to the next question.

Best Practice: Use overlays as an opportunity to educate users and reinforce key information, not just indicate whether they were right or wrong.

The lead capture screen allows you to collect information before revealing final results. Review and update:

Determine which information you want to collect:

Update all consent language to align with your organization's legal and compliance requirements.

Examples include:

Ensure all links point to the correct destinations:

💡 Tip: Review what fields you can add to a lead capture screen with this article.

The Results Screen is where users receive the results on how well they did.

💡 Tip: You'll know that you have the correct dynamic outcome elements by the distinguishing brackets arounds the element name.

On the Builder Map, the results screen can be identified by the arrow icon.

Ensure the results experience aligns with the overall purpose of the quiz and provides a clear next step for the user.

Trivia templates use Scoring Logic to automatically calculate a user's score based on correct answers.

Before you can customize the outcome content, you'll need to navigate to the Outcomes section of the experience. There are two ways to access this page:

From the Builder Map, select the Outcomes icon in the toolbar. This will open the Outcomes page where you can view, add, and edit all outcome details for your experience.

If you are actively editing a screen, you can also navigate directly to Outcomes from the left-side panel. In the editor, locate and select Add Outcomes. This will take you to the same Outcomes page without needing to return to the Builder Map.

For each outcome, review and update:

The title of the persona or result.

Provide a detailed explanation of the persona and why the user was matched to it.

Upload an image that visually represents the persona.

Add a destination URL where users can continue their journey after viewing their result.

This is a required field to add. This is just the internal name that will be used for reporting and analytics.

Use the plus button or trash icon at the bottom of the screen to add or remove outcomes. You need at least 2 outcomes to access the logic page.

Best Practice: Create outcomes that feel distinct, memorable, and valuable to the user.

Next, configure the minimum score required for each result. Ensure the outcomes are set to the scoring logic.

For each outcome:

The platform will automatically calculate scores and assign users to the appropriate outcome.

Navigate to the Logic section and identify the correct answer for each question.

For every question:

The platform will automatically:

No additional scoring configuration is required at the answer level.

Best Practice: Review outcome thresholds carefully to ensure every possible score is accounted for.

Before publishing, complete a full testing pass. From the Builder Map, you will click on the Preview button to test your experience.

Review:

Run multiple test scenarios to verify that:

Once testing is complete, your Trivia Experience is ready to publish and generate launch links by toggling to the launch section from the Builder Map.

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